SaaS-based Business Analytics Market Size to Grow by USD 10.70 Bn, Global Application Software to be the Parent Market – Technavio

The global software-as-a-service (SaaS)-based business analytics market has been categorized as a part of the global application software market within the global IT software market. The global application software market includes companies that are engaged in producing and developing software that is designed for specialized applications for the business or consumer market.

Technavio has announced its latest market research report titled Global SaaS-based Business Analytics Market 2022-2026
Technavio has announced its latest market research report titled Global SaaS-based Business Analytics Market 2022-2026

The SaaS-based business analytics market size is expected to grow by USD 10.70 billion from 2021 to 2026. In addition, the growth momentum of the market will accelerate at a CAGR of 14.19% during the forecast period, according to Technavio.

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SaaS-based Business Analytics Market: Market Segmentation 

Based on end-user, the retail segment will be the largest contributor to market growth during the forecast period. Factors such as the increasing adoption of cloud-based applications play a crucial role in driving the growth of the segment.

Based on geography, North America will account for 34% of the market’s growth during the forecast period. Companies are focusing on reducing maintenance costs and upgrading the software programs that are already installed, which is expected to foster the growth of the SaaS-based business analytics market in North America.

SaaS-based Business Analytics Market: Major Growth Drivers

The SaaS-based business analytics market growth is expected to be driven by the shift toward Service-oriented architecture (SOA). The IT framework provided by SOA helps companies manage IT infrastructure. SMBs need IT frameworks that reduce the time to market. For instance, IBM offers SOA solutions to help enterprises connect with their channel partners and stakeholders. In addition, vendors are helping enterprises to migrate their ICT framework to SOA-based IT architecture to implement cloud-based business analytics solutions and services.

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SaaS-based Business Analytics Market: Key Vendor Offerings 

  • International Business Machines Corp. – The company offers SaaS-based business analytics, namely IBM Cognos Analytics, which is a web-based integrated business intelligence suite.
  • Microsoft Corp. – The company offers SaaS-based business analytics such as Azure Synapse Analytics and Power BI solutions.
  • MicroStrategy Inc. – The company offers SaaS-based business analytics such as enterprise analytics and embedded analytics.
  • Open Text Corp. – The company offers SaaS-based business analytics, namely OpenText Business Intelligence.
  • Oracle Corp. – The company offers SaaS-based business analytics such as Oracle Analytics, which enables data engineers, business users, and data scientists to access and process relevant data and evaluate predictions.

SaaS-based Business Analytics Market: Reasons to Buy Our Report

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will assist SaaS-based business analytics market growth during the next five years
  • Estimation of the SaaS-based business analytics market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the SaaS-based business analytics market across North America, Europe, APAC, South America, and the Middle East and Africa
  • Analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of SaaS-based business analytics market vendors

Related Reports

Web Analytics Market by Deployment and Geography – Forecast and Analysis 2022-2026: The web analytics market share is expected to increase by USD 4.31 billion from 2021 to 2026.

Healthcare Cloud-Based Analytics Market by Component and Geography – Forecast and Analysis 2022-2026: The healthcare cloud-based analytics market share is expected to increase by USD 26.93 billion from 2021 to 2026.

SaaS-based Business Analytics Market Scope
Report CoverageDetails
Page number120
Base year2021
Forecast period2022-2026
Growth momentum & CAGRAccelerate at a CAGR of 14.19%
Market growth 2022-2026USD 10.70 billion
Market structureFragmented
YoY growth (%)12.8
Regional analysisNorth America, Europe, APAC, South America, and Middle East and Africa
Performing market contributionNorth America at 34%
Key consumer countriesUS, China, Japan, Germany, and UK
Competitive landscapeLeading companies, competitive strategies, consumer engagement scope
Companies profiledAccenture Plc, Board International SA, Global Software LLC, GoodData Corp., Infor Inc., International Business Machines Corp., Microsoft Corp., MicroStrategy Inc., Open Text Corp., Oracle Corp., Planful Inc., QlikTech international AB, Salesforce.com Inc., SAP SE, SAS Institute Inc., Sisense Inc., Splunk Inc., Tableau Software LLC, Teradata Corp., and TIBCO Software Inc.
Market DynamicsParent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID-19 impact and future consumer dynamics, and market condition analysis for the forecast period.
Customization purviewIf our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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Table of Contents

1 Executive Summary

  • 1.1 Market overview 
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem 
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition 
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis 
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
  • 3.4 Market outlook: Forecast for 2021-2026 
    • Exhibit 13: Chart on Global – Market size and forecast 2021-2026 ($ million)
    • Exhibit 14: Data Table on Global – Market size and forecast 2021-2026 ($ million)
    • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
    • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary 
    • Exhibit 17: Five forces analysis – Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers 
    • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers 
    • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants 
    • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes 
    • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry 
    • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition 
    • Exhibit 23: Chart on Market condition – Five forces 2021 and 2026

5 Market Segmentation by End-user

  • 5.1 Market segments 
    • Exhibit 24: Chart on End-user – Market share 2021-2026 (%)
    • Exhibit 25: Data Table on End-user – Market share 2021-2026 (%)
  • 5.2 Comparison by End-user 
    • Exhibit 26: Chart on Comparison by End-user
    • Exhibit 27: Data Table on Comparison by End-user
  • 5.3 Retail – Market size and forecast 2021-2026
    • Exhibit 28: Chart on Retail – Market size and forecast 2021-2026 ($ million)
    • Exhibit 29: Data Table on Retail – Market size and forecast 2021-2026 ($ million)
    • Exhibit 30: Chart on Retail – Year-over-year growth 2021-2026 (%)
    • Exhibit 31: Data Table on Retail – Year-over-year growth 2021-2026 (%)
  • 5.4 BFSI – Market size and forecast 2021-2026
    • Exhibit 32: Chart on BFSI – Market size and forecast 2021-2026 ($ million)
    • Exhibit 33: Data Table on BFSI – Market size and forecast 2021-2026 ($ million)
    • Exhibit 34: Chart on BFSI – Year-over-year growth 2021-2026 (%)
    • Exhibit 35: Data Table on BFSI – Year-over-year growth 2021-2026 (%)
  • 5.5 Telecom – Market size and forecast 2021-2026
    • Exhibit 36: Chart on Telecom – Market size and forecast 2021-2026 ($ million)
    • Exhibit 37: Data Table on Telecom – Market size and forecast 2021-2026 ($ million)
    • Exhibit 38: Chart on Telecom – Year-over-year growth 2021-2026 (%)
    • Exhibit 39: Data Table on Telecom – Year-over-year growth 2021-2026 (%)
  • 5.6 Healthcare – Market size and forecast 2021-2026
    • Exhibit 40: Chart on Healthcare – Market size and forecast 2021-2026 ($ million)
    • Exhibit 41: Data Table on Healthcare – Market size and forecast 2021-2026 ($ million)
    • Exhibit 42: Chart on Healthcare – Year-over-year growth 2021-2026 (%)
    • Exhibit 43: Data Table on Healthcare – Year-over-year growth 2021-2026 (%)
  • 5.7 Others – Market size and forecast 2021-2026
    • Exhibit 44: Chart on Others – Market size and forecast 2021-2026 ($ million)
    • Exhibit 45: Data Table on Others – Market size and forecast 2021-2026 ($ million)
    • Exhibit 46: Chart on Others – Year-over-year growth 2021-2026 (%)
    • Exhibit 47: Data Table on Others – Year-over-year growth 2021-2026 (%)
  • 5.8 Market opportunity by End-user 
    • Exhibit 48: Market opportunity by End-user ($ million)

6 Customer Landscape

  • 6.1 Customer landscape overview 
    • Exhibit 49: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation 
    • Exhibit 50: Chart on Market share by geography 2021-2026 (%)
    • Exhibit 51: Data Table on Market share by geography 2021-2026 (%)
  • 7.2 Geographic comparison 
    • Exhibit 52: Chart on Geographic comparison
    • Exhibit 53: Data Table on Geographic comparison
  • 7.3 North America – Market size and forecast 2021-2026
    • Exhibit 54: Chart on North America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 55: Data Table on North America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 56: Chart on North America – Year-over-year growth 2021-2026 (%)
    • Exhibit 57: Data Table on North America – Year-over-year growth 2021-2026 (%)
  • 7.4 Europe – Market size and forecast 2021-2026
    • Exhibit 58: Chart on Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 59: Data Table on Europe – Market size and forecast 2021-2026 ($ million)
    • Exhibit 60: Chart on Europe – Year-over-year growth 2021-2026 (%)
    • Exhibit 61: Data Table on Europe – Year-over-year growth 2021-2026 (%)
  • 7.5 APAC – Market size and forecast 2021-2026
    • Exhibit 62: Chart on APAC – Market size and forecast 2021-2026 ($ million)
    • Exhibit 63: Data Table on APAC – Market size and forecast 2021-2026 ($ million)
    • Exhibit 64: Chart on APAC – Year-over-year growth 2021-2026 (%)
    • Exhibit 65: Data Table on APAC – Year-over-year growth 2021-2026 (%)
  • 7.6 South America – Market size and forecast 2021-2026
    • Exhibit 66: Chart on South America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 67: Data Table on South America – Market size and forecast 2021-2026 ($ million)
    • Exhibit 68: Chart on South America – Year-over-year growth 2021-2026 (%)
    • Exhibit 69: Data Table on South America – Year-over-year growth 2021-2026 (%)
  • 7.7 Middle East and Africa – Market size and forecast 2021-2026 
    • Exhibit 70: Chart on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
    • Exhibit 71: Data Table on Middle East and Africa – Market size and forecast 2021-2026 ($ million)
    • Exhibit 72: Chart on Middle East and Africa – Year-over-year growth 2021-2026 (%)
    • Exhibit 73: Data Table on Middle East and Africa – Year-over-year growth 2021-2026 (%)
  • 7.8 US – Market size and forecast 2021-2026
    • Exhibit 74: Chart on US – Market size and forecast 2021-2026 ($ million)
    • Exhibit 75: Data Table on US – Market size and forecast 2021-2026 ($ million)
    • Exhibit 76: Chart on US – Year-over-year growth 2021-2026 (%)
    • Exhibit 77: Data Table on US – Year-over-year growth 2021-2026 (%)
  • 7.9 Germany – Market size and forecast 2021-2026
    • Exhibit 78: Chart on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 79: Data Table on Germany – Market size and forecast 2021-2026 ($ million)
    • Exhibit 80: Chart on Germany – Year-over-year growth 2021-2026 (%)
    • Exhibit 81: Data Table on Germany – Year-over-year growth 2021-2026 (%)
  • 7.10 China – Market size and forecast 2021-2026
    • Exhibit 82: Chart on China – Market size and forecast 2021-2026 ($ million)
    • Exhibit 83: Data Table on China – Market size and forecast 2021-2026 ($ million)
    • Exhibit 84: Chart on China – Year-over-year growth 2021-2026 (%)
    • Exhibit 85: Data Table on China – Year-over-year growth 2021-2026 (%)
  • 7.11 UK – Market size and forecast 2021-2026
    • Exhibit 86: Chart on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 87: Data Table on UK – Market size and forecast 2021-2026 ($ million)
    • Exhibit 88: Chart on UK – Year-over-year growth 2021-2026 (%)
    • Exhibit 89: Data Table on UK – Year-over-year growth 2021-2026 (%)
  • 7.12 Japan – Market size and forecast 2021-2026
    • Exhibit 90: Chart on Japan – Market size and forecast 2021-2026 ($ million)
    • Exhibit 91: Data Table on Japan – Market size and forecast 2021-2026 ($ million)
    • Exhibit 92: Chart on Japan – Year-over-year growth 2021-2026 (%)
    • Exhibit 93: Data Table on Japan – Year-over-year growth 2021-2026 (%)
  • 7.13 Market opportunity by geography 
    • Exhibit 94: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

  • 8.1 Market drivers
  • 8.2 Market challenges
  • 8.3 Impact of drivers and challenges 
    • Exhibit 95: Impact of drivers and challenges in 2021 and 2026
  • 8.4 Market trends

9 Vendor Landscape

  • 9.1 Overview
  • 9.2 Vendor landscape 
    • Exhibit 96: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption 
    • Exhibit 97: Overview on factors of disruption
  • 9.4 Industry risks 
    • Exhibit 98: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered 
    • Exhibit 99: Vendors covered
  • 10.2 Market positioning of vendors 
    • Exhibit 100: Matrix on vendor position and classification
  • 10.3 International Business Machines Corp. 
    • Exhibit 101: International Business Machines Corp. – Overview
    • Exhibit 102: International Business Machines Corp. – Business segments
    • Exhibit 103: International Business Machines Corp. – Key offerings
    • Exhibit 104: International Business Machines Corp. – Segment focus
  • 10.4 Microsoft Corp. 
    • Exhibit 105: Microsoft Corp. – Overview
    • Exhibit 106: Microsoft Corp. – Business segments
    • Exhibit 107: Microsoft Corp. – Key news
    • Exhibit 108: Microsoft Corp. – Key offerings
    • Exhibit 109: Microsoft Corp. – Segment focus
  • 10.5 MicroStrategy Inc. 
    • Exhibit 110: MicroStrategy Inc. – Overview
    • Exhibit 111: MicroStrategy Inc. – Product / Service
    • Exhibit 112: MicroStrategy Inc. – Key offerings
  • 10.6 Open Text Corp. 
    • Exhibit 113: Open Text Corp. – Overview
    • Exhibit 114: Open Text Corp. – Product / Service
    • Exhibit 115: Open Text Corp. – Key news
    • Exhibit 116: Open Text Corp. – Key offerings
  • 10.7 Oracle Corp. 
    • Exhibit 117: Oracle Corp. – Overview
    • Exhibit 118: Oracle Corp. – Business segments
    • Exhibit 119: Oracle Corp. – Key news
    • Exhibit 120: Oracle Corp. – Key offerings
    • Exhibit 121: Oracle Corp. – Segment focus
  • 10.8 QlikTech international AB 
    • Exhibit 122: QlikTech international AB – Overview
    • Exhibit 123: QlikTech international AB – Product / Service
    • Exhibit 124: QlikTech international AB – Key offerings
  • 10.9 Salesforce.com Inc. 
    • Exhibit 125: Salesforce.com Inc. – Overview
    • Exhibit 126: Salesforce.com Inc. – Product / Service
    • Exhibit 127: Salesforce.com Inc. – Key news
    • Exhibit 128: Salesforce.com Inc. – Key offerings
  • 10.10 SAP SE 
    • Exhibit 129: SAP SE – Overview
    • Exhibit 130: SAP SE – Business segments
    • Exhibit 131: SAP SE – Key news
    • Exhibit 132: SAP SE – Key offerings
    • Exhibit 133: SAP SE – Segment focus
  • 10.11 SAS Institute Inc. 
    • Exhibit 134: SAS Institute Inc. – Overview
    • Exhibit 135: SAS Institute Inc. – Product / Service
    • Exhibit 136: SAS Institute Inc. – Key news
    • Exhibit 137: SAS Institute Inc. – Key offerings
  • 10.12 TIBCO Software Inc. 
    • Exhibit 138: TIBCO Software Inc. – Overview
    • Exhibit 139: TIBCO Software Inc. – Product / Service
    • Exhibit 140: TIBCO Software Inc. – Key offerings

11 Appendix

  • 11.1 Scope of the report
  • 11.2 Inclusions and exclusions checklist 
    • Exhibit 141: Inclusions checklist
    • Exhibit 142: Exclusions checklist
  • 11.3 Currency conversion rates for US$ 
    • Exhibit 143: Currency conversion rates for US$
  • 11.4 Research methodology 
    • Exhibit 144: Research methodology
    • Exhibit 145: Validation techniques employed for market sizing
    • Exhibit 146: Information sources
  • 11.5 List of abbreviations 
    • Exhibit 147: List of abbreviations

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Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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