Every year, consumers spend differently than the year before. This is because their preferences are evolving,…
Category: Resources
How Marketers Can Still Thrive in a Recession [Data Analysis]
In a recent Glimpse survey I ran for the HubSpot Blog, 78% of marketers said they were already…
The Fastest Growing Social Media Platforms of 2023 [New Data]
Are people still using Facebook? Is BeReal the next big thing? And is TikTok still just…
Why the Sephora x TikTok Incubator Program Is A Smart Partnership
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news,…
The State of Content Marketing in 2023 [Stats & Trends to Watch]
As a marketer, leveraging Content marketing in your strategy means planning, creating, and sharing content to attract and…
20 Artificial Intelligence Statistics that Marketers Need to Know in 2023
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news,…
Which Social Media Metrics Are Marketers Tracking? [New Research]
Social media metrics are imperative to social strategy. They give you an inside look at your…
How These 3 Content Creators Turned a Side Hustle Into a Full-Time Gig
Content creator is a job title that didn’t exist a decade ago. Now, 50 million people consider themselves…
4 AI Controversies Marketers and Brands Should Avoid
Artificial intelligence is a hot topic, and a recent study shows over 61% of marketers have used…
The 5 Phases of Project Management
What problems and obstacles do you face as a project manager? For many, scope creep, poor…
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